CMS is an international law firm that offers legal and tax advisory services. It provides companies and organisations with advice on a full range of legal issues and consists of 18 independent law firms with about 80 offices worldwide.
We were tasked with making lengthy reports into succinct and engaging infographics that would whet the appetite of the audience, encouraging them to download the full reports.
Following the international brand guidelines, our in-house team of legal writers and designers created infographics that told a story, through both engaging copy and creative.
The infographics have since been ‘sliced and diced’ to use as social graphics, to drum up further interest in the detailed reports.